Friday, June 25, 2010

Suzanne Grae Raises over $200,000 for White Ribbon

On Wednesday June 23, Suzanne Grae presented a cheque for over $200,000 to White Ribbon Chairman, Andrew O'Keefe.

This amount has been raised through the outstanding achievements of Suzanne Grae's customers and staff in support of White Ribbon. The cheque was presented at their Eastland store, Victoria,which sold the most ribbons of any store around the country.


Suzanne Grae have been supporting the White Ribbon Campaign since 2008, and have implemented a number of awareness raising and fundraising initiatives in this time. These have included their "White Fashion Week"; donating all the profits from a range of Envirosax shopping bags; selling ribbons and wristbands in store; selling chocolates in their National and State offices; and a staff giving program.

This incredible achievement in fundraising demonstrates the extent to which the White Ribbon Campaign aims have resonated with Suzanne Grae customers and staff alike. Suzanne Grae CEO, Carole Molyneux said "We are justifiably proud of our efforts to date which have exceeded our wildest expectations".

The funds raised will be used to support the Ambassador Program, and the very successful Principals' Program, Breaking the Silence in Schools, which is currently being trialled in some NSW schools.

White Ribbon would like to thank Suzanne Grae staff and their customers for their generous support, and for their ongoing commitment to ending violence against women in Australia. We look forward to continue working with Suzanne Grae to spread awareness of the White Ribbon Campaign nationally.

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